TRANSCRIPT:

Hi. I’m Craig North, Founder of Klone. In previous videos, you’ve heard me talk a bit about feedback. Feedback occurs in different ways.

It could be an email that’s received. It could be a survey that your organization has submitted. It could be a report that’s shared up through the organization and then frankly it could also happen through our daily integrations and potentially other ways as well.

How are you intentional about driving that feedback? There are certain best practices you should consider when you’re implementing a feedback program.

One, you want to make sure that you are intentional about feedback campaigns. So across the year, what does that editorial calendar look like? Maybe one month it’s all in discovery questions. The next month it might be on competition. The month after that, it might be on product information.

The fourth month might be on internal activities about how we improve our parking lot or our break rooms or something simple like that. Another key practice is establishing a cadence for how you want that feedback to occur.

So you have your campaigns and now you need to make sure that there’s a schedule for when those occur. It’s a regular rhythm that your team fully understands this is when they’re going to share a certain feedback or that you’re specifically asking them to engage.

Not only does it drive better engagement. Not only does it help your leadership team get information so they can make better decisions. It also encourages the interaction that your team requires so that you create this community that’s necessary to drive your culture.

Klone will enable you to capture the feedback, roll it up, evaluate what changes and improvements are required and make better decisions. Reach out to me directly. Send an email or DM me if you prefer and I would be happy to schedule a demo with our team and walk you through how our feedback program works.

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